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CONTENTS WHAT’S NEW IN THE 9TH EDITION ADDITIONAL PRODUCTS BY CASEQUESTIONS.COM ACKNOWLEDGMENTS COPYRIGHT DEDICATION CASE IN POINT : COMPLETE CASE INTERVIEW PREPARATION FIRST-ROUND INTERVIEW COMMONLY ASKED CONSULTING INTERVIEW QUESTIONS A DOZEN REASONS TO ENTER CONSULTING WHAT FIRMS LOOK FOR MARKET-SIZING QUESTIONS FACTOR QUESTIONS BEST CASE THINKING: THE IVY CASE SYSTEM™ COST-DRIVEN PRICING: THE DEADLY BUSINESS SIN + IVY CASE SYSTEM AT A GLANCE + 21 WAYS TO CUT COSTS ANATOMY, CASE STARTS, DIALOGUE, AND PARTNER CASES + HARLEY-DAVIDSON + COORS BREWING COMPANY + MUSIC TO MY EARS + IN THE RED + FLATLINE + POWERSPORTS POWERTHROUGH + DISPOSABLE REVENUES + CASE STARTS + CASES CS1: CHINA WATER CS2: HACKER GUARD CS3: HONG KONG VIDEO GAMES CS4: FLINTSTONE, POTTER AND COKE CS5: ITALIAN COMPUTER TABLET CS6: DIET-DRINK LOSS CS7: GLOBAL MOTOR CARS CS8: HOOTIE SURFBOARDS CS9: PALM TREE PLANTATION EXPORTS CS10: JAPANESE HIGH-END HEADPHONES + CASE PRACTICE + MEXICAN BANK + YELLOW STUFF CHEMICAL COMPANY + EASTERN TRAINING NETWORK + COKE + LONGEST-LASTING LIGHT BULB + GETTING INTO DIAPERS + NEW YORK OPERA + THE DISC......

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