SaltSugarFat_HowtheFoodGiantsHookedUs

Copyright © 2013 by Michael Moss All rights reserved. Published in the United States by Random House, an imprint of The Random House Publishing Group, a division of Random House, Inc., New York. RANDOM HOUSE and colophon are registered trademarks of Random House, Inc. Library of Congress Cataloging-in-Publication Data Moss, Michael. Salt, sugar, fat : how the food giants hooked us / Michael Moss. p. cm. eISBN: 978-0-679-60477-8 1. Nutrition—Economic aspects—United States. 2. Food habits— Economic aspects—United States. 3. Food industry and trade—United States. I. Title. RA784.M638 2013 613.2—dc23 2012033034 www.atrandom.com Cover design: Anton Ioukhnovets v3.1 contents Cover Title Page Copyright prologue: “The Company Jewels” part one salt • sugar • fat chapter one: “Exploiting the Biology of the Child” chapter two: “How Do You Get People to Crave?” chapter three: “Convenience with a Capital ‘C’ ” chapter four: “Is It Cereal or Candy?” chapter five: “I Want to See a Lot of Body Bags” chapter six: “A Burst of Fruity Aroma” part two salt • sugar • fat chapter seven: “That Gooey, ......